PR-101
Turn the tide by taking the driver's seat of your company's PR, Brand Story, and External Communications strategy. You know by now that there is no such thing as a ‘magic wand.’ So, why leave your brand's public affairs to a busy agency with big promises and unclear results?
The mission of PR-101 is to equip you with the exact strategy that we’ve used to build, launch, and maintain the brands of hundreds of companies, just like yours.
Whether it is Day 1 thinking about your big picture strategy or you are looking to solve the real-time problem, once and for all, we look at PR in the following four ways:
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Public Relations
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Brand Story
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Executive Presence
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External Communications
Public Relations
The practice of raising your profile, getting people excited and in the know, and driving influence around your business, brand, and call to action.
This four session program will equip you to:
01.
Communicate your mission, vision, values — and call to action — with the Media with confidence and control.
02.
Navigate and drive proactive PR and Communications Strategies that are best suited for your business needs.
03.
Stand out and create buzz around your business and brand for the right reasons.
What We Deliver
A comprehensive PR strategy that includes message development, talking points, and four (4) PR-driven campaigns.
A roadmap to strategically raise your profile in a way that makes sense for YOUR personal and professional goals.
The tools, training, and experience you need to be prepared for increased visibility and media.
A customized strategy that considers your time, your bandwidth and your interests AND saves you time, money, and future headaches.
How We Deliver It
One
Comprehensive Custom, Low Maintenance Personal Brand Strategy.
20 + 3 + 10
A Full Suite of Communications Tools
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Core Messaging Guidelines and Talking Points
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Creative Directed Editorial Photoshoot (20 images)
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Video Production (3 Videos)
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Social Media Design Templates (10)
1:1
Upskill of Executive Leadership, Founder, CEO, and/ or Spokesperson
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Media Training and Message Development
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Strategic Positioning of your Brand and Key Executives
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Strategic insights from Tamara
Includes
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Local Black Car Transportation, Hair & Makeup. -
Access to TE&Co. Service Suite & Client Network.
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& More
Why this approach?
This methodology leaves no stone unturned.
You drive, we build.
Meet Tamara
Tamara Edwards is a seasoned PR pro — having servedand is dedicated to empowering national leaders to tell their stories, sharpen their voices, and earn the trust of their audiences. Tamara has received local and national recognition for her work. She was chosen to speak at TEDx Congress, named a 2018 30 Under 30 Publicist in Chicago, recognized as a 'Women Who Shines' in a local Chicago blog in 2019, and featured as a 'Person to Know' in Voyage Magazine.
She brings her extensive personal and professional network and love for communications into every project she undertakes.